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The Golden Maxim of Marketing for Small Business Owners: Maximize Every Interaction with the Client

Someone told me once that the trick to marketing is maximizing every interaction with the client. So yes, it’s important to have a great website and, yes, it’s important to make a name for yourself out there in the great wide world, but it is also important to follow through with marketing whenever you interact [...]

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Posted by: Jennifer Escalona, December 31, 2009

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Outright: Simple Bookkeeping Online

Outright was created after watching a number of small businesses, like ourselves, struggle to capture all of their business deductions, often piecing together a number of different solutions. We consistently found that business owners spent too much time and effort on the least enjoyable part of running one's own business. So we built Outright. The goal is to keep it as simple as possible, helping entrepreneurs track all of their income and expenses to get their taxes done accurately.

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