Freelance

Forget Business Bank Accounts – It’s All About PayPal

When I first entered my small business, I imagined complex software programs and spreadsheets that would help me with business bookkeping. Little did I know that a top bookkeeping resource would be PayPal. Sure I had a couple of clients who paid through EFTs into my bank account, and another couple who would cut me [...]

Posted by: Sarah Snyder, April 8, 2010

Comments: 3

Who is Your Target Customer? (And Why You HAVE to Know)

When a new business owner is asked about his or her target customer, the usual response is “Anybody!” When pressed, the might concede a little ground. A landscaper might say “anybody with a yard.” Or a web designer might say “anybody with a website.” But is that really the best you can do? It shouldn’t [...]

Posted by: Jennifer Escalona, January 25, 2010

Comments: 2

Survey Your Customers to Improve This Year

This is the time of year where you are rushing to get those last minute Christmas gifts, send in your final payroll, ensure all your items are recorded in Outright, maybe make some end of the year donations, and just take some time off.
However, you should also take the time here at the end of [...]

Posted by: Reagan Lynch, December 20, 2009

Going Back to a “Bad” Client: When to ditch, and when to adapt

If they burn you once, they'll burn you again, right?
Depends.
As entrepreneurs, we absolutely must set the tone for the value of our work and our time, because most clients will treat us as well or as poorly as we allow.  We put so much energy into getting clients and retaining them, and one sure way [...]

Posted by: Akilah Richards, November 10, 2009

Comments: 3

Why it’s Okay to Turn Business Down

You’re an unintentional entrepreneur just getting your business off the ground.  As with any small business, the clients have probably been a little slower in coming to your liking, and your bank account is looking limp and starved for greenbacks. Then a new client comes along. They have a proposition for you, but something isn’t [...]

Posted by: Jennifer Escalona, October 27, 2009

Comments: 1